This month has seen the sale of the most expensive dog ever sold! Big Splash, or "Hong Dong" in Chinese sold for an incredible 10 million Yuan which is about 1.5 million US Dollars. At only 11 months old the red Tibetan Mastiff is nearly three-feet-high at the shoulder and weighs more than 180lbs. Originally used as guard dogs, the breed is regarded as the oldest and fiercest of domesticated dogs. So certainly not the typical small toy companion dog which celebrities would seem to popularize.
So what made Hong Dong's new chinese multi-millionaire owner splash out on so much cash? I think I have found some of the answers.... The Tibetan Mastiff is one of the rarest dog breed in the world (€€), with very few pure breeds left their scarcity and reputation has increased (€€€), this has now transformed them into latest must - have accessory for China's wealthy elite (€€€€, cue million mark). In the case of Hong Dong he is a perfect specimen and his red coat was also rarer again which reflected in his larger than life price tag. It is a case of simple economics really for poor Hong Dong- supply goes down, demand increases and so does the price.
But I do hope his new owners have considered that a dog is not a status symbol fade but a lifelong commitment. And considering Hong Dong's size the food bill will also be one to consider.
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